Song: Jupiter Shift
Artist: The Crystal Method
GMC aims to highlight the features of their 2013 Terrain SLE-1 that make its owners more capable in their latest spot, “Capable.” Exhibiting visual comparisons of 360 degree owl vision to its rear vision camera, Gumby and contortionists to its multiflex seats, and even the Energizer bunny to its 32 mpg, we’re left with little to assume about the extraordinary abilities this car will give us. Heck, they might as well flat out say you can clobber The Avengers in one fell swoop with these superhuman attributes. You’re Neo, and there is no spoon. Did you catch that?
When it comes to musical capability, few artists are more capable of creating such sonic intrigue than The Crystal Method. From video games to TV themes such as for Bones, their innovative electronic compositions are no strangers to commercial application. The new GMC commercial song is their latest offering called “Jupiter Shift.” Perhaps most important to note about this snippet, it is the first taste of The Crystal Method’s yet unnamed forthcoming fifth album. It leads me only to conclude this is a great sign of what’s to come.