The folks over at Internet Explorer are killing it right now. They’ve had a few really excellent commercials in the last several months with some truly outstanding music. Matt covered Internet Explorer’s “More Beautiful Web” ad a short while back, which featured Alex Clare’s dramatic “Too Close”. This time around, IE whipped out a more upbeat tune by Tilly and the Wall- “Pot Kettle Black”.
Since the good Internet Explorer folks opted to use “Pot Kettle Black” for two commercials, I thought I might as well just toss ‘em both in here. Just in case.
These commercials are supposedly peddling the new version of IE, and how great it is for touch screen devices (specifically, Windows tablets). I don’t want to stir up any controversy or anything, but is it any good, really? Weigh in, readers!
There’s a bit of contention between Internetters and their respective browsing programs. There are some strong opinions regarding the best software, and Internet Explorer is generally seen as pretty poor choice. It’s your granddad’s virus-riddled browser, full of adware and crawling load times, basically. Or it was. I ditched IE a few years back at the insistence of my very forceful neighbor who blamed IE6 for my crashed laptop. Since then, I haven’t trusted it.
But this commercial, with the catchy, defiant lyrics:
I bet you think we didn’t know
Didn’t even see the tide change
But it’s a small, small world girl
Getting even smaller every day
….Has me thinking. Maybe IE is due for a comeback.
What do you think? Can Internet Explorer make up for their less-than-stellar reputation? Can I safely load it onto my MacBook? If I do, will it tear a hole in the space-time continuum? Can Doctor Who save me? Does he do space and time? While we’re at it, should I drink the KoolAid and watch Dr. Who? Or is it just so much British hype crammed into 40 years of programming?