Don’t you just hate it when your dog eats your car keys? Okay, that’s never happened to me. But if it did, I would wish I had keyless access to my car as evidenced in this humorous 2013 Volkswagen Jetta bulldog commercial. It begins with this hapless gentleman running late for work, looking for his keys when he realizes his pet bulldog must have eaten them. Lucky for him, all he needs to do is hold the dog up to the car (glad it wasn’t a bigger dog!) to unlock the doors, and then press a button to start the ignition. Then, as the responsible pet owner he is, he drives directly to the animal hospital to make sure his dog is all right (shame on you for thinking he was still headed to work!). But he wasn’t in too much of a rush to keep him from using the dog again to lock the doors and roll up the windows. The Johnny Cash song–with its slow, lazy feel and very appropriate lyrics, is a perfect comedic underscore for the dog. The lyrics heard in the commercial are:
Well he’s not very handsome to look at
Oh he’s shaggy and looks like a hog
And he’s always killin’ my chickens
That dirty old egg-suckin’ dog.
The chicken part is tactfully drowned out by the voiceover, though I think they could have made a new version about car keys. Too obvious? Okay, I guess the original lyrics are still pretty good.